At Crowleys Opticians we've been on the high street for 40-50 years and we've been very conscious of the fact that we need to be more present in the digital world, these days it's where our new customers come from so we engaged with the team at noise around an online booking portal for our customers so they can book an appointment online for any of our stores across Cork and Kildare.
Immediately the team put us at ease, they were able to produce a really sleek, really functional, really cool looking tool that our customers can now use to book their appointments online which has been great for us because immediately we saw an uplift and as a consequence we've got a lot more new bookings and a lot more new customers.
So the second phase of work we did then was to work together on a digital marketing strategy. Now we had the online booking funnel, we needed to find a way to make people aware of it and the services we provide. We worked with noise on this, we set them a budget and we gave them some initial goals to try and achieve to try and help us get more customers digitally and they were brilliant. They came back with great data, were able to prove what was working and what wasn't and that's what we really liked, the fact that we weren't just always told everything was perfect, no, sometimes things didn't work and we would try them a different way and that was hugely beneficial to us as a business. Now where we are is we actually have an ongoing relationship with the noise team where they manage our digital marketing and social media output which is hugely useful for us as a team, we're a small team, we’re very busy opticians so being able to trust the noise team to go away and do the right thing for our business has been huge. So I can only heartily recommend the noise team, in terms of their web design work, their digital marketing and even their ongoing management of our social media output. Thank you very much noise, Paul McSherry - Crowleys Opticians